The Why

At it’s core, Radical Self is about encouraging people to help themselves so they can better help their community. When we fill our own cup, we can give from the overflow. I am passionate about inspiring and educating people about the power of self care, as well as sharing the tools I’ve discovered that have assisted me in taking radical care of myself. 

The Vision

The vision for Radical Self is to be an industry leader in the self care space. It is to build a community around the ethos of inclusive, conscious, pleasure-focused self care. The goal would be to have a thriving online business as well as building a community-centered brick-and-mortar store in Melbourne.  

The Mission

Radical Self exists to serve people who have previously felt excluded from the wellness industry. We carefully curate and sell inclusive, pleasure-focused, eco conscious and beautiful products to encourage radical self care.


Image of incense and cactus